Posts filed under 'Marketing'
Practical Blog Marketing Workshop
Today I attended a workshop run by an up and coming professional blogger in Singapore : Tan Kian Ann. To say he is up and coming is perhaps an under-statement. Kian Ann has actually arrived. His blog, Blogopreneur.com is ranked No. 1 in Google under the search term : “Blog marketing Singapore”, among 1,400,000 listings in Google. It is even more remarkable when you considered that his blog is only six month old.
The workshop was titled Practical Blog Marketing. Blogs have become a very powerful marketing tools on the internet. Blogs were originally used by individuals to record their personal thoughts, a kind of journal. But blogs have evolved into such a powerful media that even big guns working in big corporations are making use of blogs to reach out to their stakeholders, customers and potential customers. One of the most high profile blogs in Singapore is the one written by Mr Tan Kin Lian, CEO and Director of NTUC Income Insurance Coorperative Limited. His blog name is www.TanKinLian.com.
Practical Blog Marketing was a very comprehensive workshop. It covered wide range of topics including the history of blogs, anatomy of a blog, blog as content management systems, monitoring and tapping of blogosphere, blog optimization, finding blog content, blog marketing and monetizing blogs. All participants were given the opportunity to set up their own blogs, with quite a few plug-ins thrown in to give their blogs professional looks.
Kian Ann has left no stone untrue. Though this was his first workshop, he had given a very good account of himself. I believe Singapore and the world will hear more of this enterprising blogopreneur soon. Check him out!
1 comment February 10, 2007
Matt Bacak Training in Singapore
Matt Bacak was in Singapore the last week to train a few fortunate internet entrepreneurs. I was among the lucky ones. The MIT Training last for three days from 4th to 6th January. I have been looking forward to this training since October 2006 when I met Matt in Atlanta. The training was awesome. Over the years I have attended quite a few internet trainings, no one came as close as this one in term of quality and “applicability”.
All MIT participants will have been equipped with enough knowledge and tools to run a successful internet business. Actually we got something better : we got a site up and running by the end of the day. And we got opportunities to network with serious like-minded people who paid S$6288 to attend this seminar. But let tell you that it is worth every single cent.
Briefly, the training covered Internet Millionaire Mindset, a system that Matt personally uses in his day to day running of the his internet business, an insight in how the gurus work. Many tips and references to some of the most pristine websites, and a lot confidential (attendees only) information. Matt even bring his technical support team to ensure all technical issues encountered by the attendees were resolved on the spot, right at the seminar – no fluke, websites were completed there and then, no sometime in the future. I know how invaluable this is as I have attended quite a few seminars before these. The percentage of people that would really do something about what they learnt is very close to nought.
We even had Jo Han Mok as a guest to share some of his well guarded secrets with us.
My website is up and running now and already I have managed quite a few subscribers in a few hours. I was never able to do this previously. Well done Matt, See you at the top!
Add comment January 8, 2007